Google reviews for lawyers, without a star gate

Lawyers already did the hard part

The client who would recommend the firm has usually said so out loud, in the last meeting or the last call. The missing step is a short, specific ask with a link that opens Google, sent in the language of that conversation.

Afterword is that step. It is not a directory and it is not a way to choose which opinions the public gets to see.

Reseñas de Google para abogados, in both languages

The Spanish page of this guide is the one many firms will hand to the people who answer the phone. The English page says the same thing: one link, no star gate, consent before the text, STOP when someone wants out.

Templates are editable. A draft button can rewrite them. New campaigns start paused. Nothing sends until the firm activates the campaign and the client record has consent.

What to do with the review after it exists

Thank the person in public, in a few sentences, without asking them to change the star rating. If the review is unhappy, acknowledge it and offer a phone call. Afterword's draft follows that shape. The firm pastes it into Google.

Do not offer a discount, a fee credit, or a gift for a review. Do not ask only the clients who smiled.

Add review-request and text-message consent to your engagement letter

A client's phone number and email are confidential. Sharing them with a vendor, including Afterword, needs a basis under Texas Disciplinary Rule 1.05 or the client's consent. A phone copied out of a case file is not that consent.

Sample clause: “The firm may send a text or email asking for an honest Google review, and may share the contact details needed for that message with its review-request vendor. The message includes a way to opt out.”

Replies never confirm the reviewer is a client or mention any matter detail (Texas Ethics Opinion 662).